Bill Kroyer is an award-winning director of animation and computer graphics commercials, short films, movie titles and theatrical films. Trained in classic hand-drawn animation at the Disney Studio, Bill was one of the first animators to make the leap to computer animation as Computer Image Choreographer on Disney's ground-breaking 1982 feature, "Tron."

Founding his own company, Kroyer Films, Inc., Bill and his wife Susan pioneered the technique of combining hand-drawn animation with computer animation. Bill was Director of such projects as his Academy Award® nominated short film "Technological Threat" and the theatrical animated feature film "FernGully: The Last Rainforest".

Bill is currently Senior Animation Director at Rhythm & Hues Studios in Los Angeles, where he supervised animation "Garfield", "Scooby Doo", "Cats & Dogs" and "The Flintstones in Viva Rock Vegas." He has directed animation in commercials for Cox Communications, Novell, AT&T, Cheetos, Hankook, and the Coca Cola Polar Bears. Bill's animation has won awards at festivals all over the world. He serves on the Executive Board of the Animation Branch of the Academy of Motion Picture Arts & Sciences.